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5月14日,中国数字化营销与服务产业联盟成立并落户上海。联盟成立的首要任务就是要对整个产业进行规范化建设。目标是制定数字化营销与服务过程中,关于广告形式、广告内容、媒体分类等一系列标准,旨在规范整个数字营销行业,提升整体协同及运营效率,达到产业链中各方利益最大化。据悉,数字营销是指借助于互联网络、电脑
May 14, China’s digital marketing and service industry alliance was established and settled in Shanghai. The primary task of the alliance is to standardize the entire industry. The goal is to formulate a series of standards in the field of digital marketing and service on advertising formats, advertising content and media categories. The goal is to standardize the entire digital marketing industry, enhance overall synergy and operational efficiency, and maximize the benefits of all parties in the industry chain. It is reported that digital marketing refers to the help of the Internet, computers