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随着全球化步伐的加快,国民越发重视英语教育,在跨境电商高速发展的大背景下,社会急需复合型人才,新时期企业对高职商务英语专业学生提出更多更高的要求,当前社会需要集英语知识、商务知识及跨境电商专业知识的全面人才,根据跨境电商发展的特点,改革高职商务英语专业的教学模式,准确把握教学中存在的不足,有侧重点的进行改革,重新焕发课堂生机,吸引学生的注意力,以社会需求为基点培养新型专业人才,以便更好的应对时代的挑战,促进社会良性运转。
As the pace of globalization accelerates, citizens pay more attention to English education. Under the background of the rapid development of cross-border e-commerce, society urgently needs compound talents. In the new era, enterprises put forward more and higher requirements for business English majors in higher vocational schools. The current society needs a full range of talented people who have English knowledge, business knowledge and cross-border e-commerce expertise. According to the characteristics of the development of cross-border e-commerce, reforming the teaching mode of business English major in higher vocational education and accurately grasping the shortcomings in teaching, Of the reform, to rekindle the vitality of the classroom, to attract the attention of students in order to social needs based training of new professionals in order to better meet the challenges of the times and promote the healthy functioning of the community.