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中国汽车工业协会发布的最新数据显示,2011年2月汽车总销量环比下降27.2%,不过同比增长46.2%,尤其是SUV车型同比增长高达120%,成为细分市场的最大亮点。SUV的快速增长,一方面源于消费者对SUV多功能特性的认同日益提高,另一方面也是限购、限牌等限车政策带来的市场效应。而在油价不断高涨的背景下,燃油经济性强的SUV更受市场青睐。
According to the latest statistics released by China Association of Automobile Manufacturers, the total car sales in February 2011 decreased by 27.2% MoM, but increased by 46.2% YoY. In particular, the SUV increased by up to 120% YoY and became the biggest highlight of the segment. SUV’s rapid growth, on the one hand stems from consumers increasing recognition of multi-functional characteristics of SUVs on the one hand, and on the other hand the market effect of car-limited policies such as purchase restrictions and limit cards. In the context of rising oil prices, SUV fuel economy more favored by the market.