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在中国社会转型时期,价值观变迁及与传播媒介的关系是一个观察和理解中国社会变迁机制的切入点。本文首先讨论了价值观、社会价值观和文化价值观,以及价值观变迁等基本概念问题,以求为价值观变迁与媒介关系研究,建立一个清晰稳定的概念基础。在此基础上,本文借鉴以往关于框架和价值观框架的理论及经验研究结果,提出了在中国特定的媒介环境下,采用价值观框架分析的方法,来研究社会、文化价值观变迁的可能研究路径。
In the period of China’s social transition, the changes in values and the relations with the media are the starting points for observing and understanding the mechanism of social changes in China. This paper first discusses some basic conceptions of values, social values and cultural values, as well as changes in values in order to establish a clear and stable conceptual basis for the study of changes in values and media relations. On this basis, this dissertation draws on the theoretical and empirical research results of previous frameworks on values and frameworks, and proposes a method to analyze the possible values of social and cultural values under the specific media environment in China.