媒体一直是一个城市意识形态的先驱代表。它对民众在思想层面上的引导起着至关重要的作用;同时在媒体经营上,竞争也最为激烈和热闹。山东虽然在广告观念上不够前沿。但是山东的媒体界却是个出“想法”的地方。下面就是山东省几家知名的省级、市级媒体的“真言”,看看他们是怎么面对读者和客户的。 The media has always been a pioneer of urban ideology. It plays a vital role in guiding the general public at the ideological level. At the same time, the competition in the media is also fiercest and most lively. Shandong although advertising concept is not enough frontier. But the media world in Shandong is a place where “ideas” come out. Here are some famous Shandong provincial-level, municipal media, “mantra” to see how they are facing readers and customers.