在人才济济的当今社会,“就业难”成为一个普遍的现象,随着就业竞争越来越大,很多毕业生面临着“毕业即失业”的风险。高职院校的公共关系在很大程度上影响了该校毕业生的就业率,对于本校是否能够招收到优质生源也起到了决定性作用。教育信息化在高职院校公共关系管理中发挥着十分重大的意义。 In today’s highly-talented society, “employment difficulties” have become a common phenomenon. With more and more employment competition, many graduates face the risk of “graduating or losing their jobs”. The public relations of higher vocational colleges have greatly affected the employment rate of graduates of this university and played a decisive role in whether our university can recruit high-quality students. Educational information plays a very important role in the public relations management of higher vocational colleges.