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关于糖酒会的规模、形式与作用等,各新闻媒介年年在争论,但迄今为止仍然没有一种新形式能彻底取代一年两次的交易会。许多企业是抱着“会见老朋友,结识新朋友,了解市场动向”的目的参加糖酒会的。本文作者凭着细心的观察,发现了春季糖酒会不同以往的一些特点,如厂商联谊“热”与主会场摊前“冷”的对比,各酒厂纷纷推出中低档系列酒,葡萄酒销售“升温”等。现象是本质的一种反映,纷纭的酒市场折射出商海起伏的某种规律,不可不察。
With regard to the size, form, and function of the rum, the media are arguing year after year, but so far no new form has completely replaced the biannual fair. Many companies participate in the rumors with the goal of “meeting old friends, meeting new people, and understanding market trends”. The author of this article, with careful observation, discovered that the spring rum drinks and drinks have different characteristics from the past, such as the comparison between the company’s friendship “hot” and the “cold” in front of the main venue. Each winery has launched middle and low-grade series of wines and wine sales.” Warming up" and so on. Phenomenon is a reflection of the essence. The diversified wine market reflects certain rules of the ups and downs of the commercial sea and cannot be ignored.