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作为国内最早获得IPTV牌照的媒体集团,上海文广新闻传媒集团很早就看好IPTV地发展前景,并且为运营IPTV这一新兴业务专门成立了BesTV百视通公司。目前,IPTV业务在国内部分城市获得了较好地发展,其中上海是发展速度最快、用户规模最大的城市。上海市IPTV业务的可喜开局,在于其是全国最发达的城市之一,经济、生活水平相对较高,上海市民对新事物的认同和接受程度也相对较好,在这样的情况下上海IPTV业务发展较好是比较正常的。那么展望IPTV在其他城市推广,应该如何考虑呢?
As the earliest domestic IPTV licensee media group, Shanghai Media Group has long been optimistic about the development prospects of IPTV, and for the operation of IPTV this emerging business has set up a special BesTV BesTV. At present, IPTV business has been well developed in some cities in China, of which Shanghai is the fastest growing and the largest user. The gratifying start of IPTV business in Shanghai is that it is one of the most developed cities in the country with a relatively high level of economy and living standards. Shanghai citizens also enjoy relatively good acceptance and acceptance of new things. Under such circumstances, Shanghai IPTV business Better development is more normal. So look forward to IPTV promotion in other cities, how should we consider it?