江苏省连云港市东部城区依托港口优势,在该市经济发展大潮中正显现出越来越大的魅力,实力企业众多。速递市场也因此竞争日趋激烈。如何在日趋激烈的市场竞争中立于不败之地,并追回被夺去的市场份额呢?连云港市邮政局东部速递分局想到了体验营销的高招,体验的对象被确定为益海粮 Relying on the advantages of the port in the eastern part of Lianyungang City, Jiangsu Province, it shows more and more attractive charm in the tide of economic development in the city with many powerful enterprises. The express market is therefore increasingly competitive. How to keep an invincible position in the increasingly fierce market competition and recover the lost market share? Lianyungang Post Bureau Eastern Express branch thought of experiential marketing tactics, the object of experience was identified as benefit sea food