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减薪、裁员、休刊,合并、破产、倒闭……发生在多家国外报纸媒体的一系列事实,宣告了金融危机下国外报业寒冬的到来。除在经营和资本层面进行调整外,停止印刷版、转向网络发行、对报纸网站内容收费等基于数字化的自救策略也逐步展开。纵观这些数字化自救策略,尚存决定其突围成败的一些隐忧。对这些策略及其隐忧的探讨,也将对我国报业数字化转型有着现实意义和启迪作用。
Pay cuts, layoffs, rest breaks, mergers, bankruptcies and bankruptcies ... A series of facts that have taken place in media outlets of many foreign countries have proclaimed the advent of foreign newspapers in the wake of the financial crisis. In addition to adjustments made at the operational and capital levels, digitally based self-help strategies such as the cessation of printing plates, the shift to online distribution and the charging of newspaper website content have also been phased in. Throughout these digital self-help strategy, surviving some of its success or failure to determine some hidden worries. The discussion of these tactics and their worries will also have practical significance and enlightenment on the digital transformation of our newspaper industry.