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本文运用多模态语篇分析理论,以2014年索契冬季奥运会会徽为例,从图像语法的交际意义出发分析了2014年索契冬季奥运会会徽这个多模态语篇,对多模态话语的研究有助于全面准确地解读语篇的整体意。
This paper uses the theory of multi-modal discourse analysis to take the 2014 Sochi winter Olympic Games emblem as an example. Based on the communicative meaning of image grammar, this article analyzes the multi-modal discourse of Sochi 2014 Winter Olympics emblem, The research helps to interpret the whole meaning of discourse comprehensively and accurately.