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上世纪末,投影机全球市场的年销售量只有不足3万台.其中商用投影机所占比例更是微乎其微,然而,精明的投影机厂商并未因此忽视这一“潜力股”。纷纷杀入中国投影机市场,形成了50余个品牌,400多种机型混战的国际市场奇观。可喜的是,中国投影机市场并未让人失望,平均每年超过30%的高速增长势头,使置身其中的厂商对自己的未来充满信心,特别是商用市场在2005年的苏醒,更是为节节攀升的投影机销售量注入了一剂兴奋剂,使2006年的投影机市场品牌之争愈发趋向于白热化,而作为最具潜力的细分市场.投影机商用市场之争更是充满悬念,各品牌暗自发力,究竟是贴着时尚标签的索尼领先一步,还是连续9年市场第一的爱普生老而弥坚?鹿死谁手,尚无定论。
At the end of the last century, the annual sales volume of projectors in the global market was less than 30,000 units. Among them, the proportion of commercial projectors is very small, however, smart projector manufacturers did not therefore ignore this “potential shares.” One after another into the Chinese projector market, formed more than 50 brands, more than 400 kinds of models melee wonders of the international market. The good news is that the projector market in China is not disappointing. With an average annual growth rate of more than 30%, the manufacturers who are involved in them are confident about their future. In particular, the wake of the commercial market in 2005 is even more important for the festival Rose projector sales into a stimulant, the projector market in 2006 the brand increasingly tend to white-hot competition, and as the most potential market segments. Projector market is full of suspense commercial dispute, the brand secretly force, whether it is a step ahead of fashion label Sony, or the first 9 consecutive years the market of Epson old and resolute?