以产品创新引领市场发展——专访信泰保险助理总裁 李俊

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近些年来,随着独生子女家庭数量的激增,孩子的教育、医疗等问题成为每个家庭关注的焦点。然而,薄弱的社会基础保障体系,对于越来越高的教育支出、越来越贵的医疗成本而言,无疑是杯水车薪。调查显示,在中国城市居民对各项险种的需要程度中,少儿险排名第三位,仅次于健康险和养老险。在这些因素的共同作用下,少儿商业保险市场持续走热。很多保险企业纷纷踏足这一领域,推出自己的少儿险产品。在这样一个市场背景下,信泰保险也于2013年8月推出了倾力打造的“百万系列”少儿险——百万前程少儿保险计划。 In recent years, with the surging number of only-child families, children’s education and medical care have become the focus of every family’s attention. However, a weak social security system is undoubtedly a drop in the bucket for higher and higher education expenditures and increasingly expensive medical costs. According to the survey, among the urban residents in China, among the needs of various types of insurance, the number of children’s insurance ranked third after health and pension insurance. Under these factors, the children’s commercial insurance market continues to go hot. Many insurance companies have set foot in this area, launched their own children’s insurance products. In such a market context, Sin Thai Insurance also launched its effort to build the “million series ” children’s insurance - millions of future children’s insurance plan in August 2013.
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