论文部分内容阅读
现代新闻发布制度始于美国。作为世界上早建立新闻发布制度和早完善现代新闻发布制度的国家,美国的信息公制度、相关法律、发布机制、发人培养等都处于全球领先地位,其对于公共危机事件的处理也具有相对成熟的经验。本文从概念出发,探讨美国新闻发布制度的核心要素,从发布者、媒介和受众三个方面界定美国新闻发布制度的基本内涵和外延,并得出新闻发布制度的般性概念。
Modern press release system began in the United States. As a country that has established the system of press release early and the system of modern press release well in the world, the United States has a global leader in information system, related laws, issuing mechanism and training of personnel, and also has a relative advantage in the handling of public crises Mature experience. Based on the concept, this article explores the core elements of the system of press release in the United States. It defines the basic connotation and denotation of the system of press release in the United States from the viewpoints of publisher, media and audience, and concludes the general concept of press release system.