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宁夏卫视作为自治区主要的外宣平台,承担着对外宣传宁夏,展示宁夏形象的重要作用。根据协议,宁夏广电总台和上海广播电视台将于2014年1月1日终止合作,由宁夏广电总台自主运营宁夏卫视。宁夏广电总台将以卫视收回为契机,抢抓机遇,谋新求变,破茧化蝶,涅槃重生,以全新面貌跻身国内强台之列。一、紧紧抓住卫视收回自营机遇,以壮士断腕的气概背水一战,打造全新宁夏卫视宁夏卫视收回自营,是挑战,更是机遇。办好宁夏卫视,是自治区党委、政府的要求,也是宁夏广电总台的历史使命和职责所在。几个月来,根据自治区主要领导同志关于自主办好宁夏卫视的指示精神,我们围绕宁夏卫视
Ningxia Satellite TV as the main outreach platform of the autonomous region undertakes the important role of propagandizing Ningxia and displaying Ningxia’s image. According to the agreement, Ningxia Radio and Television Station and Shanghai Broadcasting and Television Station will be terminated on January 1, 2014 and Ningxia Satellite TV will be operated independently by Ningxia Broadcasting and TV Station. Ningxia Broadcasting and TV station will take TV as an opportunity to recover, seize the opportunity to seek new changes, the cocoon butterfly, Nirvana rebirth, with a new look among the top domestic list. First, firmly seize the opportunity to take self-service satellite back to the brave and arduous gestures, to build a new Ningxia Satellite TV Ningxia TV back to self-employed, is a challenge, it is an opportunity. Well run Ningxia TV is the regional party committee and government requirements, but also the historical mission of Ningxia Radio and Television Station and responsibilities. In the past few months, according to the instructions of the leading leaders of autonomous regions on independently running Ningxia Satellite TV, we have revolved around Ningxia Satellite TV