“表象”常被人认为是物体的外部轮廓和形象,而“里象”则被认为是物体所传达的意义和精神。现代设计中常用两者结合的方法来设计作品,尤其是标志设计。本文通过标志设计中的表里象结合手法的运用来浅析设计中的“表象”与“里象”的关系,探究将这一方法更好地运用到做设计之中。 “Representation ” is often considered as the external outline and image of an object, while “Elephant” is considered as the meaning and spirit conveyed by the object. Modern design commonly used method of both to design work, especially the logo design. This paper analyzes the relationship between “appearance ” and “elephant ” in the design through the use of the combination of table and table in the logo design to explore the application of this method to the design better.