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包装设计是建立一个品牌过程中重要的一环,它在市场经济发展过程中起着举足轻重的作用。本文就是从创意产业的施教出发,对包装设计的发展状况进行分析,并且由此提出让包装设计更好发展的建议,指导我国创意产业包装设计更上一层楼。
Packaging design is an important part of the process of establishing a brand. It plays a decisive role in the development of market economy. This article is from the teaching of creative industries, the development of packaging design analysis, and thus put forward to make better development of packaging design proposals to guide China’s creative industries packaging design to the next level.