Bilingual subtitling is often employed as an economical and effective method in media language transfer. It could be regarded as a branch of translation and often employs translation theories and strategies when carrying out the blingual task. However, there are several other factors that from media industry and administration need to be combined with translation during the process of subtitling. This paper uses the Italian movie“The Scientific Card Player”as an example to give an analysis of several factors which are involved in movie subtitling, including the poly-semiotic nature of audiovisual material, movie censorship, subtitling and translating techniques and strategies.