弱者逆袭 目标引导 设置冲突 植入价值——好莱坞故事的内核规律解析

来源 :视听纵横 | 被引量 : 0次 | 上传用户:striving123
下载到本地 , 更方便阅读
声明 : 本文档内容版权归属内容提供方 , 如果您对本文有版权争议 , 可与客服联系进行内容授权或下架
论文部分内容阅读
中国的电影市场影响力日益发展壮大,许多国家的电影也开始想方设法讨好中国观众。尤其是好莱坞,觊觎中国市场良久。《阿凡达》中的中国元素、《功夫熊猫》主人公熊猫阿宝以及《疯狂动物城》中的熊猫主持人形象等。好莱坞电影处处都充斥着中国元素,其目的就是拉近与中国观众的距离,瞄准我们口袋里的钱,除了活用中国元素之外,更凭借令人津津乐道的故事撬动中国市场,为他们炮制的故 The influence of the Chinese movie market is growing day by day. Films in many countries have also begun to find ways to please Chinese audiences. Especially Hollywood, Qionglai Chinese market for a long time. “Avatar” in the Chinese elements, “Kung Fu Panda” hero Panda Bao and “crazy animal city” in the image of the panda host. Hollywood films are full of Chinese elements, the purpose is to narrow the distance with the Chinese audience, aimed at the money in our pockets, in addition to using Chinese elements, but also with relish stories leveraging the Chinese market, for them Processed it
其他文献