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国土资源部和国资委日前组建了公共关系局,专门管理和应对公共危机。此外,国土资源部还面向全球征集公关局局长,在全球范围寻找处理和管理公共危机的人才。据透露,更多的国家部委也开始筹划组建公关局,以建立一套高效的危机管理系统。国内致力于研究公关危机处理的危机管理专家、中国人民大学校长助理胡百精指出,目前,中央各部委和各级政府还成立了公共危机的协调机构——危机办。最近对官员所做的一项调查显示,有百分之77.1%的受访官员认为,应像世界发达国家和香港台湾那样,建立专门的公关局,管理和处理公关危机。胡百精说,国家应该成立和其它部委平级的危机处理部——公关部,中央部委和各级政府同时成立对应的公关局。中国城市最早建立公关部门的是深圳市,2006年建立。
Ministry of Land and Resources and SASAC have recently formed a public relations bureau, specializing in managing and responding to public crises. In addition, the Ministry of Land and Resources also solicited the world’s director of public relations, global search and management of public crisis management talent. It has been revealed that more and more state ministries are also planning to set up a public relations bureau to establish an effective crisis management system. Hu Bailing, an expert on crisis management who is devoted to handling public relations crises in the Mainland, also pointed out that Assistant Governors of Renmin University of China pointed out that at present all the central government ministries and governments at all levels have also set up a coordinating body for crisis coordination. According to a recent survey conducted by officials, 77.1% of officials surveyed believed that a dedicated public relations bureau should be established and managed like a developed country and Hong Kong and Taiwan to manage and handle the crisis of public relations. Hu Baijing said that the state should set up crisis management departments in parallel with other ministries and commissions - the public relations bureau, the central ministries and government at all levels should set up the corresponding public relations bureau at the same time. The first city in China to establish public relations department is Shenzhen City, established in 2006.