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《哈利·波特》系列小说中构造的魔法世界里媒体的种类很多,在这个魔法世界里也上演着和现实社会相似的媒体竞争。本文将目光集中在《哈利·波特》系列小说中的两家代表性媒体《预言家日报》和《唱唱反调》之上,通过分析二者的发展兴衰,探讨媒介生态环境对媒介竞争格局、竞争手段的影响。对魔法世界媒介的研究或许能对我们的媒介生态建设、媒体发展策略提供新的思路与灵感。
There are many types of media in the magic world constructed in the Harry Potter series novels, and there is also a media competition similar to the real world in this magical world. This article focuses on the two representative media, “Prophet’s Daily” and “Singing and Anti-reverberation” in the series of Harry Potter novels. By analyzing the rise and fall of the two, this paper explores the media landscape of competition in the media environment , The impact of competition means. The study of magical world media may provide new ideas and inspiration for our media ecological construction and media development strategy.