近年来,环保问题越来越成为民生关注的焦点问题,公众对环境的感受是越来越敏感,做好环保舆论引导,为环保工作开展营造良好的氛围,至关重要。如何有效引导环保社会舆论,需要做好以下几个方面的工作:一是要更新观念,高度重视。要树立舆论引导和应急处置一视同仁的观念,坚持做到一手抓应急处置,一手抓舆论引导。进一步健全新闻发布和新闻通气制度,明确工作流程和职责分工,重点抓好新闻应急管理。二是主动发声,提前引导。及时发布信息是赢得主动的优选选择,及时发布第一手资料,保 In recent years, the issue of environmental protection has increasingly become the focus of people’s livelihood. The public’s perception of the environment is becoming more and more sensitive. It is of paramount importance to be guided by environmental public opinion and create a good atmosphere for environmental protection. How to effectively guide environmental public opinion, we need to do a good job in the following aspects: First, we must update our concepts and attach great importance. To establish the concept of equal guidance and emergency treatment of public opinion, adhere to do one hand and emergency measures, one hand guide the public opinion. Further improve the press release and news ventilation system, clear work flow and division of responsibilities, with a focus on emergency management of the press. Second, take the initiative to voice, lead in advance. Timely release of information is to win the initiative of choice, timely release of first-hand information, Paul