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财神最不缺钱,但“财神庙”圈钱,尽显资本乱象。“财神庙”究竟是宗教场所还是普通景区?西安曲江文化旅游集团(以下简称“文旅集团”)一边把“庙”作为最大卖点,另一边说其实并不是个庙,迷人耳目以图上市圈钱,在游客面前蒙上宗教的面纱,在上市面前慷慨讲演美妙的商业逻辑和盈利思路。“财神庙”上市之争,对于我们观照中国文化旅游如何以“绿钱”的思路开发市场,存扬文化,提供了另一种令人反思的样本。
Fortuna most lack of money, but “Fortuna Temple ” misappropriating, filling the capital chaos. “Sacred Heart Temple ” is actually a religious place or a common area? Xi’an Qujiang Cultural Tourism Group (hereinafter referred to “Brigade Group ”) while the “Temple ” as the biggest selling point, on the other hand is not actually a temple , Fascinating to see the listing of misleading figures in the face of tourists, cast a religious veil, generous presentation in the market before the wonderful business logic and profit ideas. “God of Wealth Temple ” listing of the dispute, for our contemplation of China’s cultural tourism how to “green money ” train of thought to develop the market, save the culture, providing another intriguing sample.