众所周知,只有用好的原料,才能做出好的产品。特别是在食品领域,好的原料往往是一个产品成败的关键所在。近年来,食品安全成为了人们日益关注的焦点,地沟油、毒大米、毒奶粉、苏丹红、增白剂面粉等问题的出现,使得人们对食品安全的重视程度日益增加。因而一个好的品牌,一个有保障的农产品品牌无疑成为了未来农产品经营的一个最为重要的基点。我们选取了农产品经营领域的几个成功事例进行分析,通过近距离的了解和剖析希望能够帮助读者们更加全 As we all know, good products can only be made with good raw materials. Especially in the food field, good raw materials are often the key to the success or failure of a product. In recent years, food safety has become a focus that people are increasingly concerned about. The emergence of waste oil, poisoned rice, poisoned milk powder, Sudan red, brightener flour and other issues has made people pay more attention to food safety. Therefore, a good brand and a guaranteed agricultural product brand will undoubtedly become the most important basic point for future agricultural product management. We have selected several success stories in the field of agricultural product management for analysis, and we hope to help the readers become more comprehensive through close understanding and analysis.