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九十年代是我国实现第二步战略目标的年代,我国人民的消费水平将随着经济的增长而不断提高。在解决温饱问题的任务实现后,城乡居民的生活正由温饱型向小康型过渡。我国的消费市场将会出现新的变化,呈现新的发展趋势。九十年代居民消费需求也出现了新的变化,消费需求的特征将是:(1)消费行为和心理日趋成熟。在市场经济不断发展的推动下,选择消费的观念正在我国消费中逐渐形成。人们在消费心理上逐渐改变了过去
The 1990s are the era in which our country achieved the second-step strategic goal. The consumption level of our people will continue to rise as the economy grows. After the fulfillment of the task of providing adequate food and clothing, the living conditions of urban and rural residents are moving from a subsistence-destined type to a well-to-do type. China’s consumer market will see new changes, showing a new trend of development. In the 1990s, new changes have taken place in the consumer demand. The characteristics of consumer demand will be: (1) Consumer behavior and psychological maturity. With the continuous development of the market economy, the concept of choosing consumption is gradually taking shape in our consumption. People psychologically gradually changed the past