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2015年对于中国广播来说是不平凡的一年。这一年广播人对党忠诚,对社会负起责任和担当,对广播内容进行大胆创新和升级,与新技术融合进行得深入彻底。尽管互联网对广播的颠覆是空前的,但是广播人依然坚守传播阵地,没有日渐式微,没有随波逐流。本文主要基于索福瑞媒介研究有限公司的相关数据和一年来各个重大广播事件,对2015年中国广播做浅显的总结,回顾2015年度中国广播的标志性事件,并对2016年中国广播发展做个人浅薄的展望。
2015 is an extraordinary year for China broadcasting. During this year, radio people were loyal to the party and took responsibility and responsibility for the society. They boldly innovated and upgraded the broadcasting contents and conducted thorough integration with new technologies. Despite the unprecedented subversion of broadcasting by the Internet, broadcasters still cling to their propaganda positions, declining steadily and not drifting. This article is mainly based on the relevant data from Surveys Media Research Co., Ltd. and various major broadcast events in the past year. It makes a brief summary of 2015 China Broadcasting, reviews the 2015 landmark events of China Broadcasting and makes personal contributions to China’s broadcast development in 2016 Shallow look.