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随着自媒体的不断发展,党媒党刊作为引领主流意识形态的前沿阵地应该把握网络的特点,通过网络平台运用大数据占据新的传媒领地。本文主要阐述自媒体的概念,分析自媒体对党媒党刊的冲击,响应习主席对新闻工作者的四点希望,坚持正确政治方向、坚持正确舆论导向、坚持正确新闻志向、坚持正确工作取向,力争做好引领主流意识形态的风向标。
With the continuous development of the media, the party media and party media should take the characteristics of the Internet as the frontline leading the mainstream ideology and use the big data to occupy the new media territory through the network platform. This article mainly expounds the concept of self-media, analyzes the self-media impact on the party media, responds to Xi’s four-point hope for journalists, adheres to the correct political orientation, upholds the correct direction of public opinion, upholds correct news orientation and upholds correct working orientation , And strive to do a good job leading the mainstream ideology of the vane.