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早前一些时候,在企业界有过消费者是愚蠢还是聪明之争,认为愚蠢者说消费者总是不假思索往生产商布好的广告陷阱里钻,因此作为生产商只要稍微有一点高超的骗术,就可以骗得消费者神魂颠倒,乖乖地往自己口袋里掏钱;认为聪明者说消费者其实眼睛雪亮,心里亮堂,现在的消费者不会轻易就信广告,即使骗得他买了一次,他因受骗愤怒之余也会不厌其烦地向身边的人添油加醋地说产品的坏话,这就是所谓的“消费者觉得好会对5个朋友说,觉得不好会对50个朋友说”的道理。很明显这家企业的老总觉得消费者是愚蠢的,当然从另一方面也就衬托了自己的聪明,连我都觉得他真是很聪明。所谓在商言利,少花钱多赚钱乃
Earlier, there was a stupid or a clever battle over whether consumers in the business world were foolish or not, stupid who said consumers are always drilling for the advertising traps advertised by the manufacturer, so that as a producer a little more superb tricks , You can deceive consumers captivated, obediently pocket to their own pocket; that smart people say consumers are actually bright eyes, bright heart, and now consumers will not easily believe the letter, even if he was deceived to buy it once , He will not hesitate to tell the people around him the bad things about the product because he is fooled and furious. This is what the so-called “consumers feel good will say to five friends and feel bad to say to 50 friends” . Obviously the boss of this business that consumers are stupid, of course, from the other side also set off their own clever, even I think he is really smart. The so-called profit in the business, less money and more money is