标志设计是视觉传达类专业的主干课程之一,它不仅仅是色彩、线条、造型的组合应用,更重要的是要运用社会学、心理学、历史学等相关文化知识赋予标志丰富的文化内涵。在高职标志设计的课程改革中,教师应当注意让学生掌握标志设计的原则,并能熟悉标志设计的流程。现代高职教育培养的是以生产、建设、管理、服务第一线的高素质技能型专门人才,所以在教学中要充分的应用项目驱动的方法来教学,采用现实社会真是的案 It is not only a combination of colors, lines and shapes, but more importantly, it uses the relevant cultural knowledge of sociology, psychology and history to confer logo rich cultural connotation . In the course reform of vocational logo design, teachers should pay attention to letting students master the principle of logo design and be familiar with the process of logo design. Modern vocational education is the training of production, construction, management, service first-line high-quality skilled professionals, so in teaching should be fully applied project-driven approach to teaching, the use of real society is really the case