从“按个卖”到“论斤卖”——青岛商业主导业态的变迁青岛,作为一个著名的品牌城市,无论是其工业基础还是地理位置,都奠定了她将是一个引众多商界英雄竞折腰的战略要地。1991年以前,青岛还处于小百货遍地散落的阶段。在这一时期,国营百货店一统天下,无大型的商场,利群更是分散的七零八落。在这个卖方市场的时代,售货员就是上帝,消费者在售货员的脸色下忍气吞声,在长期如此的惯性作用下,倒也无怨无悔。1992年开始,青岛逐渐步入了 From “sell by one” to “sell by king” - Change of Qingdao Business Leading Business Format Qingdao, as a famous brand city, has laid a foundation for both its industrial base and its geographical location. Many business hero competition waist strategy. Before 1991, Qingdao was still in a scattered stage of small department stores. During this period, state-owned department stores dominated the world, no large-scale shopping malls, Liqun even scattered scattered. In this seller’s market era, salespeople are God. Consumers cheat under the salesperson’s face, and without any regrets for a long time under such inertia. Since 1992, Qingdao has gradually entered