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新媒体时代的来临对遵义红色旅游的发展带来了新的契机,本文主要通过分析新媒体的优势特征、遵义红色旅游目前的宣传状况来探讨在新媒体时代背景下遵义红色旅游可以通过哪些全新的渠道来宣传推广,并利用新媒体这一优势为遵义的红色旅游宣传推广开辟全新的道路。
The advent of the new media era has brought new opportunities for the development of Zunyi red tourism. This article mainly analyzes the advantages and characteristics of new media and the current publicity status of Zunyi red tourism to explore what brand new Zunyi red tourism can be adopted in the new media age Of the channels to promote and use the advantage of new media for Zunyi Red Tourism to open up a new road.