澳门 基于行业优势打造行业品牌展会

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  From November 13-15, organized by Macau Travel Agency Association, Macau Chamber of Commerce, Travel Industry Council of Macao, Macao Creative Industry Association, Macau International Tourism Industry Expo Organizing Committee, the third Macau International Tourism Industry Expo Exhibition Center was held in the Venetian Macao Resort Hotel Macao.
  11月13-15日,由澳门旅行社协会、澳门旅游商会、澳门旅游业议会、澳门创意产业协会、澳门国际旅游(产业)博览会组织委员会共同主办的第三届澳门国际旅游(产业)博览会在澳门威尼斯人度假村酒店金光会展中心举行。
  本届展会展出面积6500平方米,设展位330个,共吸引了来自30个国家和地区的旅游部门和100多家旅游企业参与。其中包括“一带一路”上的国家、拉美地区国家、葡语系国家等。此外,国家旅游局、澳门特区政府旅游局、广东省旅游局、广州市旅游局、珠海市文化体育旅游局等也组织参与此次展会。来自天津、山西、福建、河南、湖南、广东、四川、陕西、甘肃、青海、新疆等11个省(区、市)和宁波、济南、常州等3个地市旅游业界110多人参加本次展会。
  本次展会涵盖了“吃、住、行、游、购、娱”六大旅游核心要素,包括酒店、景区、旅游超市等九大旅游板块,日本、台湾、温泉等10个展区。大会继续秉承“精彩世界、汇聚澳门”的定位,注重在展会策划、整体推介、招展招商、场馆布置和配套服务等各个环节上下功夫,为世界各地的旅游界,提供一个优质的旅游交流平台。
  据悉,澳门国际旅游(产业)博览会,创立了澳门第一个O2O展会运营系统,实现了在线销售模式与实体展览相结合的运营模式。本届展会在“一带一路”、展销合一、智慧旅游等三大亮点的基础上,联系了澳门多家大型旅行社,共同打造澳门史无前例的旅游卖场,现场为入场观众推广大量物美价廉的旅游产品,包括国际、中国内地等适宜澳门居民、“一程多站”旅客选购的旅游线路。同时,还一如既往地重视专业买家组织工作。充分利用这个旅游交流平台的优势,让世界参展商在展会现场进行推广交流。
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