论文部分内容阅读
我国运动员的文化教育历来受到业界和学界的广泛关注,但是由于种种原因,文化教育模式至今未能达到令人满意的效果。文化教育离不开媒介,而新媒体技术的发展为运动员这类非聚集小众群体的教育方式提出了新的挑战与机遇。本文在深入分析我国运动员文化教育现状的基础上,结合新媒体环境,从传播学的角度提出适应新媒体教育环境的改革举措,以期能为运动员的文化教育提供更为有效的方式。
Cultural education of Chinese athletes has always been widely concerned by the industry and academia, but due to various reasons, the mode of cultural education has so far failed to achieve satisfactory results. Culture and education are inseparable from the media, and the development of new media technology poses new challenges and opportunities for the education of non-agglomerated minority groups such as athletes. Based on the in-depth analysis of the current situation of athlete culture and education in our country and combining with the new media environment, this article proposes the reform measures that adapt to the new media education environment from the perspective of communication science in order to provide a more effective way for the cultural education of athletes.