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新闻策划不是策划新闻,必须充分考虑正确的舆论导向、鲜活的时新性、恰切的时宜性三大原则,同时,新闻策划要与现场采访充分结合,在有所为的同时,有所不为。在电视新闻的采访中,现场变化的不可控因素较多,提前进行新闻策划,全方位做好采访报道准备工作非常有必要。凡事预则立,不预则废。在新闻竞争日趋激烈的今天,电视新闻策划越来越受到各家新闻单位的重视,同样的新闻题材,宣传效果的好坏,策划起着关键作用。策划制胜是打好新闻主动战、做好电视新闻报道的一种
News planning is not planning news. We must give full consideration to the three guiding principles: correct guidance by public opinion, freshness and adaptability, and proper timeliness. At the same time, we must fully integrate news planning with on-site interviews, and while doing something, Not for. In the interview of TV news, there are many uncontrollable factors in the field change. It is very necessary to make news planning ahead of time and make all-round preparations for coverage of the report. Forewarned is forearmed, without prejudging the waste. In the increasingly fierce competition in the news today, more and more television news planning attention of various news units, the same news topics, the effectiveness of publicity, planning plays a key role. Planning to win is to lay the news active battle, do a good job of television news reports