可口可乐、百事可乐加速进入中国果汁市场,汇源果汁的防守反击战略布局也在悄然提速朱新礼本来是山东沂源县外经委副主任,辞职后承包了当地一家濒临倒闭的水果罐头厂。后来,这家罐头厂发展成家喻户晓的汇源果汁企业,也是中国饮料业少有的成功本土品牌之一。 Coca-Cola, Pepsi to accelerate access to China’s juice market, Huiyuan juice defensive counterattack strategic layout is quietly speeding Zhu Xinli was originally the Shandong Yiyuan County Foreign Economic Commission, deputy director, contracted after the resignation of a near-collapse of the fruit canned plants. Later, this cannery developed into a household-sourced Huiyuan juice company and one of the few successful local brands in China’s beverage industry.