欧美国家的工业发展较早,化妆品工业的开发也比亚洲国家进步。欧美化妆品的开发主要是针对西方白种人的皮肤性质而开发。白种人的皮肤不易晒黑,也不油腻,但是容易晒伤,也容易干燥粗糙。因此,为白种人皮肤而开发的护肤保养品,普遍偏重保湿及防止晒伤帮助晒黑的目的,但是这几年随着亚洲地区国家尤其是中国的经济不断高速成长,欧美化妆品业者开始重视这个世界人口最多的国家,陆续针对中国人 The industrial development of European and American countries was earlier, and the development of the cosmetics industry was also more advanced than that of Asian countries. The development of cosmetics in Europe and the United States was mainly developed for the skin properties of western Caucasians. The skin of Caucasians is not easy to tanning and is not oily, but it is prone to sunburn and it is also prone to dry and rough. Therefore, the skin care products developed for the caucasian skin are generally emphasized on moisturizing and sunburn prevention. However, in recent years, as the economies of Asian countries, especially China, continue to grow rapidly, European and American cosmetics companies have begun to pay attention to it. The world’s most populous country, one after another for the Chinese