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广电总局近来频发各种禁令,引起电视市场的巨大波动,但对于一直把品质放在首位的东方卫视来说未尝不是一个新的机遇。东方卫视一直致力于打造高品质平台,不仅仅增加频道提升的广度,还增加频道受众群体的深度。近几年,东方卫视不断增强对核心价值群体的吸附力,促使东方卫视的受众群体不断优化和频道竞争力不断加强,同时促使东方卫视在传播企业产品信息和提升影响力上占得先机。掌控核心竞争力打造强大团队对东方卫视而言,核心竞争力一定是稳定、能力
SARFT has recently issued various bans, causing huge fluctuations in the television market. However, it is not a new opportunity for Oriental Satellite TV that has always put quality first. Dragon TV has been committed to creating a high-quality platform, not only to increase the breadth of channel promotion, but also increase the depth of the channel audience. In recent years, Dragon TV has continuously strengthened its attractiveness to core value groups, constantly optimized the audiences of Oriental Satellite TV and continuously strengthened its channel competitiveness, and at the same time impelled Orient TV to take the lead in disseminating corporate product information and enhancing its influence. Control of core competencies to create a strong team For Eastern TV, the core competitiveness must be stable, ability