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民间工艺品地理标志保护对于遏制工艺品企业品牌“搭便车”现象、塑造产业集群的区域品牌形象、保护非物质文化遗产传承、保护工艺品原材料自然资源都有重要作用。
The protection of geographical indications of folk handicrafts plays an important role in curbing the phenomenon of handicrafts enterprises’ brand “free riding”, shaping the regional brand image of industrial clusters, protecting the inheritance of intangible cultural heritage and protecting the natural resources of handicrafts and raw materials.