网络群体性事件是指某些群体为了实现某一目的,利用网络大规模发布、传播某一方面信息,制造舆论、发泄不满或发表评论,以达到轰动效应或实现某种诉求。网络群体性事件已经对执政党的执政能力、执政水平提出了新的挑战。研究网络群体性事件,对于营造健康的网络环境、构建和谐社会、树立良好的政府形象都具有极大的现实意义。 Network mass incidents refers to some groups in order to achieve a certain purpose, the use of large-scale network to disseminate information dissemination, manufacturing public opinion, vent dissatisfaction or comment, in order to achieve a sensational effect or to achieve some appeal. The mass incidents of the network have already posed new challenges to the ruling party’s ability to govern and its ruling level. Studying the mass incidents on the network has great practical significance for creating a healthy network environment, building a harmonious society and establishing a good government image.