论文部分内容阅读
他山之石,可以攻玉。海外公益广告的运行机制趋于成熟,一些国家更是形成了公益广告社会化运作的良好方式与经验。我们在此介绍几种模式,以供参考研究。
Stones from other hills, can learn. The operation mechanism of overseas public service ads tends to be mature, and some countries have formed a good way and experience of socializing public service ads. We are here to introduce several models for reference research.