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雀巢公司 ——以市场为导向 开展研究开发工作 当今世界第一大食品集团公司——瑞士雀巢公司,在世界63个国家和地区分设438个生产厂,共有职工20万人,1992年的总营业额达389亿美元。在世界,尤其是欧洲经济不景气的情况下,雀巢公司1992年的营业额还比上一年增长8％。雀巢公司之所以如此充满活力、发展迅速,产品打入100多个国家和地区,重要原因之一是该公司历来十分重视科研和开发新产品,科研的投资始终在企业基本建设中
Nestlé - market-oriented research and development The world’s largest food group company, Nestlé Switzerland, has 438 production plants in 63 countries and regions in the world, with a total of 200,000 employees, and its total sales in 1992. The amount reached 38.9 billion U.S. dollars. In the world, especially in the case of Europe’s economic downturn, Nestle’s turnover in 1992 also increased by 8% over the previous year. The reason why Nestle is so full of vitality and rapid development that products enter more than 100 countries and regions, one of the important reasons is that the company has always attached great importance to scientific research and development of new products, investment in scientific research has always been in the corporate infrastructure.