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“这是一个最好的时代,这是一个最坏的时代。”狄更斯在《双城记》中的描写对于中国汽车自主品牌来说尤为贴切。入世10年,中国汽车产业迎来高速发展的黄金时期,产量由200万辆增加到1800万辆,其中自主品牌汽车超过1000万辆,超过美国、日本成为世界第一。2012年,对于自主品牌来说仍是格外“艰难”的一年。来自中国汽车工业协会的数据显示,1～3月我国自主品牌乘用车共销售整车161.78万辆,同比下降8.1%,占市场总销量的份额为42.9%,同比下降3.2%。令人欣慰的是,一些自主品牌企业试图寻找不同的发展路径。
“This is the best time, this is the worst time. ” Dickens in “Twins” in the description of the Chinese car own brand is particularly appropriate. Ten years after China’s accession to the WTO, China’s automobile industry ushered in the golden period of rapid development. Its output has increased from 2 million to 18 million. Among them, more than 10 million of its own-brand vehicles surpassed the United States and Japan became the first in the world. In 2012, it was still a particularly “tough” year for its own brands. According to statistics from China Association of Automobile Manufacturers, from January to March, total sales volume of self-owned brand passenger cars in China was 1,617,800, down 8.1% from a year earlier, accounting for 42.9% of the total market sales, down 3.2% from the same period of last year. Fortunately, some self-owned brands try to find different ways of development.