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我国电视家庭已形成了以省、市、区(县)级有线电视公共网为主,其他接收方式为辅的覆盖全国的接收体系。根据美兰德媒体传播策略咨询有限公司(CMMR)连续多年大规模系列调查研究发现,截至2005年7月,在全国3．68亿电视家庭中,有 2．30亿户进入各级有线电视公共网,普及率为62.6％;其次,有 26.4％的家庭使用普通室内(外)天线接收电视信号;此外,使
China’s television households have formed a nationwide reception system that is mainly composed of cable television public networks at provincial, municipal and district (county) level, and other receiving modes. According to a series of large-scale serial surveys conducted by Melange Media Communications Strategy Consulting Co., Ltd. (CMMR) for many years, it was found that as of July 2005, of the 368 million television households in the country, 230 million have access to all levels of cable television public Network, penetration rate was 62.6%; Second, 26.4% of households using ordinary indoor (external) antenna to receive television signals; In addition,