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以西双版纳“避寒”过冬的青海老年人为研究对象,运用问卷调查和深度访谈的方法,探究老年人在异地养老过程中的行为特征和规律。通过分析发现,在西双版纳“避寒”的养老旅游者具有以下六个方面的行为特征:(一)健康养生是养老旅游的首要动机;(二)人际交往对出行决策具有重要作用;(三)闲暇时间和经济条件成为老年人出行的重要保障;(四)养老旅游兼具居家生活和旅游生活双重性质;(五)住宿集中性、旅游组团性;(六)老年人会主动融入当地社区文化。
Taking the elderly in Qinghai Province who spent the winter in Xishuangbanna as the research object, this study explores the behavioral characteristics and laws of the elderly in the process of endowment care by using questionnaires and in-depth interviews. Through analysis, it is found that the pensioners in Xishuangbanna “avoid cold ” have the following six characteristics: (1) Health care is the primary motivation of pension tourism; (2) Interpersonal communication plays an important role in travel decision-making; (2) leisure time and economic conditions have become an important guarantee for the traveling of the elderly; (4) retirement travel combines the dual nature of home life and tourism life; (5) concentration of accommodation and tourism grouping; (6) the elderly actively integrate into the local community culture.