亚当·斯密作为十八世纪重要的伦理学家和西方古典经济学的奠基人,从当时的资本主义社会生产需要出发,在消费伦理上力倡节俭、反对奢侈,其伦理观具有深刻的辩证性质。斯密的这一消费伦理观在现当代对于我国建设节约型社会仍具有重要的理论意义和现实意义。 As the important ethicist in the 18th century and the founder of Western classical economics, Adam Smith started from the capitalist social production needs of the time and advocated thrift and anti-luxury in consumer ethics. His ethics has profound dialectic nature. Smith’s concept of consumer ethics still has important theoretical and practical significance for building a conservation-oriented society in our country.