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说起“新英伦BK”,或许很多人会感到陌生,但任何一个台湾人都会倍感亲切,因为这个名字已和“情人桥”三个字一起,深深地刻在了台湾消费者的心里。1966年6月25日晨,台湾各大日报同时登出了一则题为“情人桥”的征文启事。报纸画面上有一座小桥,桥上站着一对面对面的年轻情侣;在俩人的上端,画着一个大大的心,心上写着“情书比赛”四个字。同一天,各电台也播出了举办“情人桥”情书比赛的消息,在年龄在18至25岁的青年男女中公开征求情书,每篇以500字为限。电台对收到的所有情书,每周评选一次,选出12篇入选作,再请名家从这12篇入选作中评选出1篇佳作;入选者除获得玻璃丝袜和星期戒指外,其作品还可在全台湾地区性的广播节目中播出,每晚播1篇,并以“ILoveyoumore”一曲作为节目的主题曲。
Speaking of the “New England BK”, many people may feel strange, but any Taiwanese will feel warm, because this name has been deeply engraved in the minds of Taiwanese consumers along with the word “Lover Bridge”. . On the morning of June 25, 1966, Taiwan’s major daily newspapers also published a essay announcement titled “Lover Bridge.” There was a small bridge on the newspaper screen. A pair of face-to-face young couples stood on the bridge. At the top of the two people, they painted a big heart with the words “Love Letter Contest” written on their hearts. On the same day, radio stations also broadcast news on the “Lover Bridge” love letter contest, and openly solicit love letters for young men and women aged 18 to 25, each limited to 500 words. All the love letters received by the radio are selected once a week, and 12 selected entries are selected, and then the masters are selected from these 12 entries to be selected as a masterpiece in the mid-term review. The selected participants will receive, in addition to glass stockings and week rings, their works. It can be broadcast on Taiwan-wide regional radio programs, broadcast one at a time, and use “ILoveyoumore” as the theme song of the program.