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肖形概念是将单一或相近的元素造型反复整合构成另一视觉新形象,并使两者之间的含义得以连接。其以独特有效的信息传达方式,被广泛地运用到标志设计、平面印刷媒体设计、产品设计、品牌形象推广、互动传播媒体等领域,极大地拓展了商业广告的图形表现空间,并随着商业设计领域的不断外延而展示出丰富广阔的内容。
Shapes concept is the single or similar elements of the shape of the repeated integration of the formation of another visual new image, and the meaning of the two can be connected. Its unique and effective way of information transmission is widely used in the fields of logo design, print media design, product design, brand image promotion, interactive media and other fields, greatly expanding the commercial expression of graphics space, and with the commercial Extensive design of the field and to show a wealth of broad content.