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足球世界杯的发展历史充分表明,以广播、电视、网络与新媒体为载体的媒体转播,一直是提升世界杯影响力的重要因素。第一届世界杯于1930年在乌拉圭举行,超过50,000名热情的观众现场观看了最后的决赛。其后,在1934年,第二届意大利世界杯中为了扩大影响,意大利广播电台进行了直播,更多观众通过收音机了解了比赛实况,因此也成为首次实现实况转播的
The history of the FIFA World Cup shows that the broadcasting of media by means of radio, television, Internet and new media has always been an important factor in boosting the influence of the World Cup. The first World Cup was held in Uruguay in 1930 and more than 50,000 enthusiastic spectators watched the final. Later, in 1934, in order to expand its influence at the Second World Cup in Italy, Italian radio broadcasts were broadcast live, and more viewers heard the live broadcasts on the radio and became the first live broadcast