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品牌是企业的经络命脉。刘金良要做的是颠覆过去,以革命的名义开创吉利品牌新格局。有人说,在和沃尔沃“联姻”后,吉利要打的是一场和自己的“战争”。今年一季度,吉利汽车又赢了。来自中国汽车工业协会的统计显示,一季度国产汽车累计产销489.57万辆和498.37万辆,同比增长7.48%和8.08%。
Brand is the lifeblood of business meridians. What Liu Jinliang needs to do is to subvert the past and create a new Geely brand in the name of revolution. Some people say that in the Volvo “marriage ”, Geely want to fight is a and their “war ”. In the first quarter of this year, Geely Automobile won another one. Statistics from China Association of Automobile Manufacturers show that in the first quarter, the cumulative sales of domestically produced automobiles reached 4,895,700 units and 4,983,700 units, an increase of 7.48% and 8.08% from the same period of last year respectively.