年初以来,国产轿车市场竞争日趋激烈,预计全年将有40余款新车面市,仅一季度就推出十余款新车,诸多车型进行了价格调整。与此同时,欧元汇率一涨再涨,公司面临相当大的压力。一汽-大众要实现26万辆的产销目标,必须具备成本竞争力。公司确立成本是“第一信号”,对每 Since the beginning of the year, the competition in the domestic car market has become increasingly fierce. It is expected that there will be more than 40 new models on the market throughout the year. In the first quarter alone, more than ten new models will be introduced, and many models will have price adjustments. At the same time, as the exchange rate of the euro rose again, the company faced considerable pressure. FAW-Volkswagen must achieve cost-competitiveness to achieve the production and sales target of 260,000 vehicles. The company established the cost is the “first signal” for each